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Gamification for Talent Development: Deconstructing the Psychology of Games to Entice, Engage, and Encourage Learners

  • 24 Aug 2017
  • 5:30 PM - 7:30 PM
  • AICPA, 220 Leigh Farm Road Durham, NC 27707
  • 8

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  • Attend via web-conference

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Wouldn’t it be great to know how to introduce a gaming dimension into the corporate training programs you design or deliver? What would it look like to include game elements such as levels, challenges, rewards, and easter eggs to drive participation, engagement, retention, and to achieve a measurable ROI?
This hands-on program you will learn the 5-step process of gamifying a training program. You’ll learn how to:
  • Define your measurable business objectives and determine how Gamification will help you to achieve your objectives
  • Weave analogies and stories to make the training  stickable – so that players remember facts and transfer skills to real world scenarios
  • Create the right mix of ingredients and next steps in your learning activities to allow the participants to acquire knowledge and skill
  • Identify the game elements and mechanics (chance, competition, collaboration, rewards, etc.) you will use
  • Construct a consistent, attractive - even charming and captivating - cohesiveness that ties the entire project together
  • Answer the question:  Is it fun?

The Gamification of real-world training and development is a powerful technique which can motivate people and help generate loyalty to your organization, its products, and its message. At its core, Gamification is about finding the fun in the things that we have to do. When learning is fun, people remember, apply, and return to the learning.

The learning objectives are:

  • Define your measurable business objectives and determine how Gamification will help you to achieve your objectives
  • Identify the game elements and mechanics (chance, competition, collaboration, rewards, etc.) you will use
  • Construct a consistent, attractive - even charming and captivating - cohesiveness that ties the entire project together

Jonathan Peters, PhD, is the Chief Motivation Officer at Sententia. He has spent over a decade studying the science and art of motivation and persuasion. As a speaker, he has helped audiences from Melbourne, Australia to Augusta, Maine more effectively communicate with their customers and team-members. With Sententia, he applies his knowledge and experience to make learning more enticing, engaging, and encouraging through gamification.

Jonathan is also an adjunct professor at the University of Nevada, Las Vegas, though he calls Austin, Texas home.

Register for this event, Gamification

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