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October Workshop: Learning Evaluation Certification - NOW VIRTUAL!

  • 23 Oct 2020
  • 9:00 AM - 1:30 PM
  • Virtual Only
  • 13


  • Prospective Member - limit one event per year
  • TODN/ICF Member

Registration is closed

Learning Evaluation Certification: Connecting Learning Programs to Business Results

Join and be entered into a drawing for a FREE ATD Certificate Program!
(Must be present to win.)

ATD Capabilities: 

Personal: Lifelong Learning

Professional: Instructional Design, Training Delivery & Facilitation, Evaluating Impact

Organizational: Talent Strategy & Management


One of the biggest challenges for learning professionals is showing how their learning programs contribute to business success. The Learning Evaluation Certification provides learning professionals with the knowledge and ability to make clear connections between their training design, behavior outcomes, and business results.

Quantifying learning outputs and measuring how learning leads to business outcomes is effectively being used in organizations today. This certification provides the latest methods being used by companies in a variety of industries such as healthcare, pharmaceutical, financial, manufacturing, and hospitality.

Identifying how learning programs transfer into changes in business performance and organizational metrics is a new skill requirement for trainers. The Learning Evaluation Certification is a one-day program that prepares learning professionals to design programs that can be measured, measure programs so they can be evaluated, and evaluate programs to show business outcomes.

It provides clarity on how to define the behavior results from training, measure the behavior, and connect behavior changes to the associated metric. This certification prepares you to identify points of failure, understand accountability for failure, and define the means to repair failure as learning progresses from the classroom, to the job, and ultimately to organizational results.

The Learning Evaluation Certification is a component of the ROI by Design program and provides you with an easy-to-follow chain of evidence linking training programs to business outcomes.

Participants will walk away with a complete picture of how to show learning impact. You will learn the simple steps necessary to create the impact chain of evidence including what type of data to collect, when/how the data is collected, interpretation of the data, and how to communicate the results to stakeholders.

Learning objectives for this event:

  • To learn how standardized learning design enables the ability to measure learning outcomes and show how programs impact the learner, the job, and the organization.
  • To realize when to measure learning, what to measure and how to interpret results from learning measurement.
  • To understand how a measurement methodology highlights accountability for learning success across the organization and creates learning organizations.
  • To witness learning measurement data currently being generated and used for data driven decision making in organizations.

About the Presenter:

Laura Paramoure, EdD, has 25 years of experience in performance improvement, training design, and evaluation. She is the author of ROI by Design™ (2014) and a featured speaker on the topic of return on investment for training organizations such as Association of Talent Development (ATD). Her private sector experience includes Director of Training and Development with Parata systems where she was responsible for the establishment and deployment of both domestic and international training. She is currently the CEO of eParamus, a company which helps organizations of all types and sizes optimize and verify the impact of their training programs.

Check out this video: The eParamus Difference.


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